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Seminar for AVK 17.03.2021
22.03.2021

TH Palmira together with Firmenich company, the world leader in the development and production of aromatic substances for the perfumery and food industry, held a seminar for AVK. The seminar focused on trends in the consumption of chocolate products in the context of the COVID-19 pandemic, which has already led to essential changes in consumption trends.

We presented the current taste preferences of European consumers in the segment of dark, milk and niche chocolate to marketers and employees of the technology department of AVK, one of the leaders of the national confectionery market. Also we presented a new chocolate taste from Firmenich, which will dominate in the segment of new taste preferences of lovers of this delicacy in the near future.